NOIR Jewelry
E-commerce · UI/UX · Branding — Lead UI/UX Designer — research, IX, visual design, prototyping.
A conversion-focused luxury e-commerce experience that turns browsing into desire.
The eye of an artist, the mind of a strategist.
Mihaela Matei — UI/UX Designer, Strategic Creative, Visual Storyteller and Brand Strategist based in Suceava, Romania. 15+ years in visual arts. Available for remote work worldwide.
Selected work Tell me what you're buildingAbout
15+ years in visual arts and a Master’s from Romania’s top arts university, now designing user-centered UI/UX products, design systems and brand identities.
Experience
UI/UX design, design systems, UX research, brand identity and content strategy.
Selected work
HomeMade — Cooking App
Mobile App · UI/UX · Branding — Product Designer — UX research, IA, UI, brand system.
A discovery-first cooking app that turns recipes into guided, hands-free experiences.
TherapyNest — Online Therapy Platform
Healthcare SaaS · UI/UX · Branding — Product Designer — research, IA, UX, UI, branding.
A calming, judgement-free digital space that makes mental health support feel reachable.
The Wine Affair — Premium Landing Page
Landing Page · UI · Branding — UI Designer & Art Director — concept, brand, UI.
A storytelling-led landing experience that sells a premium wine without ever feeling like an ad.
Medical Center — Centrul Medical Fălticeni
Visual Identity · Branding — Brand Designer — strategy, identity system, applications.
A clean, trust-first visual identity for a regional medical center.
The Goddesses — Master of Arts Web Project
Web Design · UI/UX · Branding — Designer & Creative Director — concept, UX, UI, art direction.
A digital reinterpretation of a Master of Arts thesis, translating historical research into an immersive web experience.
Vet Force — Hero WOW Effect
Hero UI · Motion Direction · Branding — UI Designer — concept, motion direction, visual design.
A high-impact hero section that gives a veterinary brand a confident, modern digital presence.
Nutrinergic — Product Manipulation & Social
Product Manipulation · Social Media Design — Art Director & Visual Designer — concept, retouching, composition.
Emotion-driven product visuals that make a wellness brand feel premium across social.
Farmasi — Product Manipulation & Social
Product Manipulation · Social Media Design — Visual Designer & Retoucher — concept, retouch, composition.
Premium product compositions that align a mass-market brand with high-end beauty aesthetics.
Jewelry website design services · Luxury e-commerce design systems guide
Skills
UX research, wireframing, prototyping, Figma, AI-native workflows, brand and content strategy.
Contact
Available for freelance and full-time remote work worldwide.